mascara

The richest mascara in the range, with a real brush and three times the volume of any other on the market.Enriched with high-purity cellulose particles, it lengthens your own eyelashes by a few per cent. The brush can be bent and thus stored inside the tube. The highly effective ingredients ensure that your eyelashes are nourished all day long. Suitable even for the most sensitive eyes; guaranteed allergy-free. They add a gentle touch and do not feel harsh.The ingredients are impressive: Algae extract & hydrolyzed algae extract Rich in minerals – soothes the skin, nourishes and strengthens the eyelashes. Beeswax & carnauba wax (Copernicia cerifera) Natural waxes that give the eyelashes volume and structure – for a long-lasting curl. Cellulose Makes eyelashes appear fuller – adds visible volume. Glyceryl stearate Keeps the ingredients perfectly blended – for a smooth texture. Glycerin Provides intense hydration and protects the delicate eyelash hairs. Vanilla extract (Vanilla Tahitensis) Provides a pleasantly delicate fragrance whilst gently nourishing the lashes. Sweet almond extract (Prunus Amygdalus Dulcis) Nourishes and strengthens the eyelashes with natural conditioning ingredients. Tribehenin Makes the mascara smooth – for comfortable, clump-free application. Hydroxyethylcellulose Thickens the texture and ensures that the mascara adheres well to the eyelashes. Panthenol (provitamin B5) Nourishes, soothes and strengthens the eyelashes – for a healthy appearance. Oleic acid Plant-based emollient – protects and nourishes the eyelashes.

The brand-new Beyond Lash Volumising Mascara delivers the dramatic volume of a traditional mascara in a clean, 98% natural formula. Made from curated ingredients for fuller, healthier lashes. Key features:Weightless, buildable volume for full, lifted lashes without clumping. Strengthens lashes with a long-lasting lengthening effect. Maximum pigment for bold, glossy and rich colour payoff. Flexible formula nourishes and protects for healthier lashes. Resistant to smudging and flaking under the eyes. The lash-hugging applicator separates, volumises and lengthens the lashes. Tapered hourglass shape for easy application in the inner and outer corners. 98% naturally derived formula. Vegan. Ophthalmologist-tested. Safe for contact lens wearers. Suitable for sensitive eyes. Key ingredients and their benefits: Bamboo stem powder Bamboo Stem Powder is a natural alternative to nylon fibres and has been proven to help add length and volume to the lashes. Basil root extract A powerful antioxidant that helps make lashes feel fuller and look healthier. Avocado and jojoba seed oils These humectants are rich in oleic acid and have been shown to help strengthen eyelashes to prevent breakage. Sunflower seed and olive oils Natural oils that help to nourish, protect and replace harmful emollients, such as petroleum, which can feel heavy on the lashes and have a drying effect. Coconut and baobab seed oils Help to moisturise the lashes and give them a visible shine, whilst also protecting them from environmental stressors. A natural alternative to synthetic vitamin A acetate. Rice bran wax: A plant-based wax used as a vegan alternative to beeswax, providing a strong yet flexible coating.  

Innovative tubing mascara with a long-wearing, smudge-resistant formula that lifts and separates for longer-looking, expertly defined lashes. Replaces JET BLACK. MAKEUP BENEFITS • Maximizes length, precisely defines, lifts and curls • Wraps lashes in weightless, 360-degree tubes • Resists running and smudging for long-lasting wear • Removes with just warm water – no makeup remover or harsh rubbing • Tapered brush reaches each lash, lifting from root to tip • Densely packed bristles separate and evenly coat lashes without clumpingSKINCARE BENEFITS • Carnauba Wax gives a creamy texture, supports adhesion and helps build volume • Rice Curl Complex helps to lift lashes and enhance curl retention • Jojoba Seed Oil is rich in antioxidants and helps to moisturize • Upcycled Jackfruit Extract supports hydration and helps protect lashes • Safe for sensitive eyes and contact lens wearers

Innovative tubing mascara with a long-lasting, smudge-proof formula that lifts and separates the lashes, for longer-looking, professionally defined lashes.  MAKE-UP BENEFITS Brown delivers a softer look. Ideal for light and grey hair. Can also be used on false eyelashes. Maximises length, defines precisely, lifts and adds lift Envelops lashes in weightless 360-degree tubes, making them appear fuller WITHOUT clumping. Does not run or smudge, ensuring long-lasting hold. Can be removed with warm water alone – no make-up remover or vigorous rubbing required The tapered brush reaches every eyelash and lifts them from root to tip. Densely packed bristles separate and coat the lashes evenly without clumping.   SKIN CARE BENEFITS Carnauba wax gives a creamy texture, aids adhesion and helps build volume Rice Curl Complex helps to lift eyelashes and improve curl retention Jojoba oil is rich in antioxidants and moisturises. Jackfruit extract (Artocarpus heterophyllus) helps to moisturise and protect the eyelashes. Particularly safe for sensitive eyes and contact lens wearers.

The richest mascara in the range, featuring a genuine brush and containing three times as much product as any other on the market. Fact: Dark BROWN is the colour of choice for women over 40. It makes the look softer and less harsh.Volumising mascara for full, voluminous eyelashes.Algae extract & hydrolysed algae extract Rich in minerals – soothes, moisturises and strengthens the eyelashes. Natural waxes add volume and hold – for full, curled eyelashes all day long.Sweet almond extract (Prunus Amygdalus Dulcis) naturally nourishes and strengthens the eyelashes. Provitamin B5 and oleic acid repair, strengthen and beautify the eyelashes with repeated use. This mascara nourishes and protects the eyelashes.

TESTER: Available to order only by our professional partners so that they can show you the Jane Iredale products.TESTER: Can only be ordered by our professional partners so that they can show you Jane Iredale products.

TESTER: Available to order only by our professional partners so that they can show you the Jane Iredale products.TESTER: Can only be ordered by our professional partners so that they can show you Jane Iredale products.

Innovative tubing mascara with a long-wearing, smudge-resistant formula that lifts and separates for longer-looking, expertly defined lashes. Replaces JET BLACK. MAKEUP BENEFITS • Maximizes length, precisely defines, lifts and curls • Wraps lashes in weightless, 360-degree tubes • Resists running and smudging for long-lasting wear • Removes with just warm water – no makeup remover or harsh rubbing • Tapered brush reaches each lash, lifting from root to tip • Densely packed bristles separate and evenly coat lashes without clumpingSKINCARE BENEFITS • Carnauba Wax gives a creamy texture, supports adhesion and helps build volume • Rice Curl Complex helps to lift lashes and enhance curl retention • Jojoba Seed Oil is rich in antioxidants and helps to moisturize • Upcycled Jackfruit Extract supports hydration and helps protect lashes • Safe for sensitive eyes and contact lens wearers

Innovative tubing mascara with a long-wearing, smudge-resistant formula that lifts and separates for longer-looking, expertly defined lashes.  MAKEUP BENEFITS • Maximizes length, precisely defines, lifts and curls • Wraps lashes in weightless, 360-degree tubes • Resists running and smudging for long-lasting wear • Removes with just warm water – no makeup remover or harsh rubbing • Tapered brush reaches each lash, lifting from root to tip • Densely packed bristles separate and evenly coat lashes without clumpingSKINCARE BENEFITS • Carnauba Wax gives a creamy texture, supports adhesion and helps build volume • Rice Curl Complex helps to lift lashes and enhance curl retention • Jojoba Seed Oil is rich in antioxidants and helps to moisturize • Upcycled Jackfruit Extract supports hydration and helps protect lashes • Safe for sensitive eyes and contact lens wearers

TESTER: Available to order only by our professional partners so that they can show you the Jane Iredale products.TESTER: Can only be ordered by our professional partners so that they can show you Jane Iredale products.

Innovative tubing mascara with a long-wearing, smudge-resistant formula that lifts and separates for longer-looking, expertly defined lashes. Replaces JET BLACK. MAKEUP BENEFITS • Maximizes length, precisely defines, lifts and curls • Wraps lashes in weightless, 360-degree tubes • Resists running and smudging for long-lasting wear • Removes with just warm water – no makeup remover or harsh rubbing • Tapered brush reaches each lash, lifting from root to tip • Densely packed bristles separate and evenly coat lashes without clumpingSKINCARE BENEFITS • Carnauba Wax gives a creamy texture, supports adhesion and helps build volume • Rice Curl Complex helps to lift lashes and enhance curl retention • Jojoba Seed Oil is rich in antioxidants and helps to moisturize • Upcycled Jackfruit Extract supports hydration and helps protect lashes • Safe for sensitive eyes and contact lens wearers